*****

Hi Ed,

Many thanks indeed, a truely amazing service, I only ordered my bits on the 18th Nov. You posted on the 19th Nov and it arrived here in the UK on the 27th November. That is fantastic.

Will be recommending you to many of my friends over here!!

Thank you ever so much,
Steve Cheeseman
United Kingdom

*****

Thanks Ed.

I have worked in the retail trout fishing industry in a lodge setting and for a mail order outfit . . . I understand custoner service and your attention epitomizes it.  It's how I would treat a client.

Just getting started musky fishing and while I've seen some fish, I still haven't managed to connect.  Maybe this fall will be my time.

Thanks again,
Andy
Livingston, NV

*****

Hi Ed,

Just a Quick note. Your service rocks!! I'm really glad I have found your site. And I'm very pleased with with the handles. Your site will be the first site I'll be looking at for my fishing needs.

Big Thanks!!
Rick Poff
Albany, OR

*****

Hi Ed,

I was going to send you an email to ask if you could do that but it looks like you are really on the ball. I appreciate your service, doing that is something I consider going above and beyond and it has definitely convinced me to do my future online shopping on your website. It's good to see that some people really care about their customers.

Thanks again, have a great day!

Jordan Bitter
Two Rivers, WI

*****

Hello Edward,

It is great to be from Iowa. It is also great to do business with a fellow Iowan. I had no idea we had a great store such as yours in Iowa. I haven't been home since October of 2006 though. I am a Army Reservist out of Ames and am currently in Afghanistan. I will be home for the first two weeks of July...going on a fishing trip to Minnesota (Vermillion River). I recently bought a Outdoor Life Magazine and they had an article on Muskie lures, so I looked up Joe Bucher's (Topraider) website and you were the first dealer that popped up. I was surprised too, that a store in Iowa had just what I was looking for. Muskie and Pike lures. Since these are my two favorite fish to fish for. Obviously, in Iowa, we don't have the best spots for it, so most of my time is spent in Minnesota or Canada. So, unfortunately, half of my leave will be in Minnesota, but for a good cause. I can't wait to get back to Iowa.

Anyway, yes, the color. Let's try the Sherbert. So, do you have a store in Marshalltown then or just a website? I cant wait to forward this site to my friends. They will be impressed.

Nathan Evans
1LT, Civil Affairs
Bagram PRT LNO

*****

*****

Ed,

You guys are excellent.  Got it Wednesday and tried the Rumbler on the pond just to check out the "pop" .  I guess the "pop" enticed a Bass and I caught a 15" Bass on an 8" Rumbler.  I appreciate your contacting me about the delay as well as the quick delivery.  You guys Rock!!!!!!!!!!!

Val Cuarto

******

Hi Ed,

Thanks for the promptness of shipment and carrying the Grandma line of lures. We're going on a Musky Hunt this weekend on Lake Kinkaid in Murphysboro, IL. Hopefully I'll forward you a picture of the new Illinois state record next week. I've told my friends about your site and how you offer great products at almost half the cost of bass pro shops/Cabela's and you don't kill us on shipping. I'm definitely going to order more lures from you in the future and I'm sure some of my friends will as well.

Thanks,
Mike

******

Ed,

I just wanted to write to thank you for my new Abu Garcia TCM Muskie reel that my wife ordered from you for my birthday. What a great surprise to find that my very favorite Muskie reel is still available from your shop! I fell in love with the reel 4 years ago when a lady at a tackle shop told me "this is the one for you!" (she was right). I appreciate the good, quick service on the order, hope to catch quite a few this year with it.

Thanks again,
Mikie
Have a Grateful day!

*****
Hi Ed,

Thanks for all your help! A new customer just couldn't possibly ask for more, just brilliant.

As you might have noticed in the first sentence...Yes I received the package. Everything I ordered was in there and the extra costs  were really low.

You'll hear from me again in a few weeks to order some more!

Once more...thanks to you and everybody at Jackson Lures. The sticker you send has already earned a spot on my lure box ;-)

Kind Regards,
Hans van Vrouwerf
The Netherlands

*****
Ed,

I've been ordering from companies online for awhile now, but this is the first time I've ever received a personal message from an owner. Thanks!

Todd Patterson
Wooster, OH

*****
Dear Ed & Steve

Last week I ordered a reel handle from Jackson Lures via the Internet. I recieved an email back stating the shipping cost was too high due to the small size of the order and a refund would be issued. The purchase arrived yesterday and to my pleasant surprise a cash refund was enclosed. What a way to run a business.  Attention to detail, honesty, and good ol' mid-west integrety. Sometimes in this fast paced impersonal world we forget what some of values are that made this country great, but obviously Ed and Steve at Jackson lures have not forgotten.  You can be assured that I will order again from your on-line service. Have a great Holiday Season and a wonderful and profitable 2007.

Garry Long

*****
Hi Ed,

Maybe I'm repetitive, but you are simply the best Internet seller I ever met, ever kind and ever rapid in answering, and as usual,  I will recommend you to all my fishing friends...thank you again.

Regards,
Claudio from Italy

*****
Hi there,

I am Fabio, the pike hunter from Italy, I bought from you a 6501 C4 that helped my buddy land a 49 1/2" monster pike, after several months of persistence on the same spot. The reel fits the power handle you mounted for me, and the Power Pro line that I bought from you.

I'll never stop recommending your shop and your great service to everyone that asks me for a shop with a good bait selection, great price, and good cost of shipping.

I am, definitely, a happy customer!!!
Fabio

*****
Thanks Ed you’re a Star...By the way I am absolutely delighted with the Best American Topper I got from you this summer and it is by far the most successful Topwater Lure I have ever owned, totally out fishing the likes of T/Raiders and Hawg Wobblers. The hook up rate is by far the best as well. I’m so glad I talked myself into getting one after reading one of your associated articles by John Dettloff.

Robert Tomlinson

*****
I am continually amazed by the speed of your service... I think the only way it could've gotten here faster is if you read my mind and shipped before I ordered.

Many, Many thanks again!

Tony

*****
Hi Ed,

We received the reel today in perfect condition due to your careful packing  and were delighted to find within a complimentary pen, tape and decal, thanks kindly :-)

May I say that in nearly 40 years of dealing with fishing tackle companies I have never found another company that can match Jackson Lures Unlimited with such a fast, friendly and generous deal.

Your customer service standards are top class and much appreciated.
Please convey our sincere thanks to all concerned.

Best wishes,

Pete Clarkson and Rica Perales-Clarkson
PR LURES
Greytown
New Zealand

*****
Hi Ed,

Just a quick email to let you know how happy I am with your great service. I received my B-Flats today and I didn't pay any import duty/tax, which was a bonus...also not easy to get hold of the range of colours in this country. Once again, a big THANKS and I will definitely continue to purchase my lures from you.

Ian, in England
*****
Dear Ed,

Several months ago, I believe it was in January of 2005 I purchased a do it yourself globe making kit. I think it was around $15 or so. I really enjoyed taking the time to make the lure and paint it. I got my first real chance to use the lure I made this past week. To make a long story short after a heated battle with a 44" musky I landed the fish but he pretty much tore apart the lure in the process. I was wondering if you still had any of these kits. I would like to purchase several of them if you still had them. It was a really great feeling to make something and then have such a monster fish hit it. I saw you had a couple of premade ones on the website but I really wanted to make another one, and my dad does too now.

Thanks again for a fantastic product and I hope you still have a couple kits.

Sincerely 
Bryan Prazak
Baltimore, MD 21236
*****
Hi Ed,
I received the order today and just wanted to send along a thank you.
Once again I am impressed by the courteous and professional emails and just how fast you ship the order out.

Thanks again,
David Anderson
Manistee, MI

*****
Hi Ed,
I just wanted to thank you guys for running a top shelf operation. I wish all businesses would be so customer friendly. The way Jackson Lures stands behind their products is the way all businesses should operate. In addition to your customer satisfaction guarantee, the follow-up services are the best in the business. You can be assured that I will be a future customer. Keep up the good work.

Thanks again,
Rob Meusec
Field Editor, Musky.Com

*****
"Just got your monthly specials newsletter, and thought it was time to say hello again. Sure appreciate being on your email list -- been on it a while now. I’ve told a few people about your website. I’ve bought two of your reconditioned Abu 6500C3’s. You took the time to give me advice before I knew what to get. Love ‘em both, they’ve performed flawlessly. Wish I needed another one! Couldn’t be happier (unless I was on the water right now)."

Pete Miller
Racine, WI

*****
"I would definitely go to www.jacksonlures.com and talk to Ed. He’ll give you the best deal around. Sometimes he has really good specials on reconditioned reels that are just as good as new ones. The only place I’ll ever buy a reel is from Ed. You won’t find a better deal, so it saves time to just call him."

Steve Hulbert
Indianapolis, IN

*****
"I enjoy doing business with you, Ed, and this Aussie reel is not going to be the last you hear of me. You are an extremely honest, customer-oriented person, with great integrity and outstanding business ethics. Money can’t buy that."

Jim Tonolini
Spokan, WA

*****
"Just wanted to write [in regard to]…the red and white Believers, which I got from you a few weeks ago. Caught, at 2:00 in the morning – a 50 inch, 33 pounder – and fifteen minutes later a 49 inch, 31 pounder. Two days later, at 1:00 a.m., on of the other fishermen [in our party] caught a 48 inch, 28 pounder. …The lures are a little beat up, but still working fine. All the fish were caught in Ontario, Canada; where I have been fishing for 30 years. These are the biggest ones I have landed, but some others simply broke my line or threw the lure."

Al Kowal
Median, OH

*****
"The third drift, I put on a Bull Dawg. Man! The bay went wild! I dropped two double figure fish and one that was into the high twenties. I don’t know how many hits I had, and the same again with follows. If all of the fish had stuck, it would have been the day of a lifetime." (Speaking of pike fishing in Scotland.)

Stuart Sutherland
West Lothian, Scotland

*****
"I have purchased two reconditioned 6501C3 reels from you, and am really impressed with the reels. I am looking for another one (I have the gray ones) and wanted to check with you first before checking elsewhere."

Steve Nissly
Marietta, PA

*****
Ed,